FREE: The best year-end email template you will read for High-ticket Service Businesses

 In Content Writing, Direct Marketing, Email Marketing, Inbound Marketing, Online Marketing and Sales Tips, Web Site Building

Here is a free email template I whipped up today.. for those of you in high-ticket service businesses.. an email template you can send out to each of your clients before the end of the year.

Ideally, you should send this email out to your list the first week of December, and not during the holiday deals and thank-you email flood that we all get. People will check emails in the first week, and then readership will begin to drop from that point. If you send this email too late, it ends up being missed in January or deleted cause they are too busy.

Go ahead! Copy, change, and paste this wherever you like!

TLDR (too long, didn’t read):
This is an email template that asks for feedback for services rendered, and if you haven’t done it already, a testimonial as well


Subject: As the year comes to a close…

TIP: If you don’t like this subject, change it, but don’t use something direct like “can you write me a testimonial?” or something blande and boring like “Hello”. Have fun with it, and make it intriguing so the reciever opens the email. As always, think about giving something, not getting something yourself.

Email body:
Hi [NAME HERE] I hope all is well and that you have fun plans for the Holidays!

Because I value you as a client, I would really appreciate your feedback (good or bad!).

How have I done this year?
How can I do better?
Do you have any suggestions on what I can do differently?
What am I missing in how I deliver services to you?

I welcome any feedback you have..

Also, if you have been happy working with me, with your permission, would you write a testimonial for me? I would really love to share it on my social media, and on my website. If you can’t or don’t feel comfortable doing so, I totally understand. If that’s the case, could you tell me why? I just want to mak sure I didn’t miss something.

Regarding your [WHATEVER SERVICE YOU DELIVERED], is there anything more we need to cover this year? What new stuff is happening in the next few months that I should know about? Do you want to do something special for the Holidays, the New Year, or in January? Let me know so I can set some time aside for you.

Well, that’s all for now. Have a great Holidays and New Year [NAME HERE]! Talk soon!

As always, if you need anything, I’m just a call or email away!


If this email template helped you, would you mind letting us know below? Thanks for reading!

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